![roadmap image](https://nickmendler.com/wp-content/uploads/2021/06/roadmap-image.png)
Overview
The roadmap for implementing our sales & marketing campaign is composed of a phased rollout of 4 main pillars:
- Boost Sales Outreach – Two new members of the sales team will be hired immediately to boost outreach.
- Amplify Product Awareness – Marketing spend will be increased by 50% in Q3 2021 to amplify product awareness.
- Reduce CAC – Inefficiencies in the marketing and sales funnel will be addressed in Q4 2021 to reduce CAC.
- Customer Education – A customer success team will be created in Q1 2022to boost existing customer satisfaction and product knowledge.
Product
Following the revamped sales & marketing strategy laid out above, a series C will be raised. These resources will be put toward expanding our product offering as well as working out the minor kinks in our existing product.
Culture/Team
In addition to the product, the Series C resources will be used to invest in our leadership team. Tuesday is a growing company, and we want to make sure our employees remain well served by their leaders.
![tue phone](https://nickmendler.com/wp-content/uploads/2021/06/tue-phone.png)
Who We Are
Tuesday is a Software as a Service company providing productivity software to businesses in order to maximize their team’s efficiency and organization.
![Rachel Sebald](https://nickmendler.com/wp-content/uploads/2021/06/r.jpeg)
Rachel Sebald
![Ryan Kruchten](https://nickmendler.com/wp-content/uploads/2021/06/ry.jpeg)
Ryan Kruchten
![Sofia Arthurs-Schoppe](https://nickmendler.com/wp-content/uploads/2021/06/s.jpeg)
Sofia Arthurs-Schoppe
![Bryant Palmer](https://nickmendler.com/wp-content/uploads/2021/06/b.jpeg)
Bryant Palmer
![Ash Roese](https://nickmendler.com/wp-content/uploads/2021/06/a-1.jpeg)
Ash Roese
![Nick Mendler](https://nickmendler.com/wp-content/uploads/2021/06/n.png)
Nick Mendler
“Tuesday; the software that makes me want to smash that like button everyday.”