Nick Mendler

As the founder of the Eye Spy Foundation, a 501(c)(3) nonprofit, my role is to lead our mission, program development, and partnerships, all aimed at creating a more accessible digital future for the blind and low-vision community. Our flagship project EyeSpy.org will be the definitive resource for the blind and low-vision community. 

As a Senior Product Manager at The Giving Block, I led the development and management of our product offerings, focusing on creating a referral system for charities in the Web3 crypto space. I collaborated cross-functionally with creatives, developers, and founders, defining strategies and prioritizing features. With a user-centric approach, I made cryptocurrency donations accessible and impactful for nonprofits.

As part of WOW!’s digital innovation team, I led the redesign of wowway.com, integrating live sales chat and achieving a 10% increase in customer capture rates. I managed UX and Design, facilitated cross-team decision-making, and collaborated closely with internal and external stakeholders. 

As an innovative marketing director in the entertainment industry, I leveraged digital innovation, strategic brand partnerships, and product integrations to drive top-line revenue. Through captivating marketing initiatives, I increased brand visibility and created immersive consumer experiences. With a focus on innovation and collaboration, I consistently delivered impactful results.

In a fast-paced tech startup environment, I have thrived in creating innovative digital products for industry-leading brands like Starbucks, Ford, and Camping World. As a key contributor, I played a vital role in developing new features for a proprietary video platform, enhancing its functionality and user experience. With a passion for pushing boundaries and delivering impactful solutions, I am driven to continuously innovate and contribute to the success of cutting-edge digital products in dynamic industries.

As the Digital Manager at Vail Resorts Retail, I oversaw all digital operations and collaborated with external agencies to achieve exceptional outcomes. I managed a significant digital marketing budget for over 40 outdoor retail brands, implementing cost-saving measures through website consolidation. By providing strategic digital roadmaps and marketing strategies, I contributed to driving 50% of the division’s sales revenue.

Experienced in end-to-end project management of digital/interactive initiatives, I drive successful outcomes by scoping, defining, and leading implementation based on business requirements.

• Generated a 15% boost in in-app revenue for GolfLogix through innovative triggered email campaigns.
• Led the successful launch of a multi-million-dollar E-Commerce website for PGA TOUR Superstore.
• Managed 15% of channel revenue for PGA TOUR Superstore, optimizing PPC, email marketing, and SEO.

Results-driven project manager with a proven track record in resource allocation and stakeholder management. Excelled in overseeing diverse projects and maintaining strong relationships with internal and external contributors.

• Managed projects for PGA TOUR Experiences, PGA TOUR Club, and TPC.com channels.
• Optimized Google PPC campaigns, generating a 12% revenue increase in 2012 with a budget of $225,000.
• Provided insightful reports on digital marketing metrics and results to the executive team.

As a Digital Marketing Manager, I excelled in overseeing large-scale campaigns and development projects in a dynamic boutique agency. With a strategic mindset, I constructed and managed client budgets, implementing impactful multi-channel campaigns that drove significant social media metric growth.- Constructed and managed a $70,000+ quarterly marketing budget for UF & Shands Jacksonville Hospital

• Managed digital marketing campaigns and projects in a boutique agency setting.
• Constructed and managed marketing budgets for clients.
• Increased social media metrics through multi-channel campaigns.

I was responsible for overseeing all aspects of digital projects. This included managing website enhancements, formulating social media strategies, implementing SEM (PPC and SEO) campaigns, and overseeing the development of large-scale web applications. Additionally, I successfully led multiple website launches and post-launch enhancements, while also developing and delivering impactful newsletter campaigns.

• Managed digital projects, website enhancements, and social media strategy.
• Developed and delivered newsletter campaigns.
• Led multiple website launches and post-launch enhancements.